On November 10,
the Big Exhibition Hall at CEC Parkovy transformed into a filming location for an advertising campaign by Ukrainian fashion brand SIX ZEROS.
The creative concept and production were realized by
Andriy Martynov, with the filming process supported by SIX ZEROS brand creative producer
Daria Kovalenko. To bring the idea to life, the team utilized one of the key advantages of the location — the ability to bring in large props: a restored collectible Chevrolet Corvette C3 appeared in the frame, becoming one of the main heroes of the campaign.
The advantage of
the space is its 2,000 m² area in industrial style, which is why it is regularly chosen for commercial and fashion shoots. The scale of the location, mobile soundproof partitions for configuration changes, and convenient logistics for bringing in props allow for the realization of the boldest ideas. As a result, the filming crew was able not only to use large-scale equipment and bring in the car, but also to shoot with a drone thanks to the large area and high ceilings.
SIX ZEROS is a Ukrainian clothing brand that positions itself as a symbol of "urban boldness and creativity." Its range includes T-shirts, hoodies, shorts, jeans, and other streetwear clothing, with a characteristic combination of colors, textures, and style designed to reflect the spirit of the streets. SIX ZEROS positions itself not just as a clothing brand, but as a lifestyle — with attitude and contemporary urban aestheticism.
Parkovy Team thanks the team for choosing our venue for the shoot!
