For the first time in nine years — we invite you to BRANDFATHER. NEW!

For the first time in a decade. On September 30, at CEC Parkovy — BRANDFATHER. NEW.

How do you build brands and businesses now? What is the role of leadership and marketing? What can brands learn from startups — and vice versa? A fresh perspective. Cases, ideas, frameworks. Essence, distilled.

BRANDFATHER. NEW is the continuation of a legendary program that became a turning point for thousands of entrepreneurs. BRANDFATHER. NEW offers new perspectives, beyond branding. It’s about business at large.

Andriy Fedoriv — the country’s chief meaning-maker and the host of the event. He doesn’t follow trends; he creates them — and makes you ask yourself uncomfortable questions. His talks aren’t lectures or glossy success stories. They’re heart-to-heart conversations: honest, sometimes tough.

About business and about meaning. About what you forget when you chase trendy Reels — and about what truly remains when everything unnecessary falls away.

What to expect:

• Customer segmentation and research;
• Sales effectiveness and its link to marketing;
• How brands evolve in today’s unpredictable world;
• Building a marketing team and the CMO’s role;
• The connection between marketing and business strategy;
• Choosing and sensing markets: how to pick the next step for scaling;
• Organizing marketing ops, planning, and budgeting.

BRANDFATHER. NEW is for those building new brands — honest, alive, meaningful. Brands that become culture. This is not a mass event. It’s an intimate gathering where every participant matters.

It’s 700 participants unafraid to think differently — marketers, founders, investors, executives, startup teams, agency and tech professionals, freelancers, and everyone ready to speak openly and think about the future.

Tickets — https://brandfather.ua/

See you at Parkovy!